About Jordan Cox

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So far Jordan Cox has created 8 blog entries.

12 email marketing tips you *need* to know

Email is nothing new; it’s a tried-and-tested platform that businesses all around the world rely on every single day. But ‘tried and tested’ doesn’t mean there aren’t plenty of ways to spruce up your email marketing and bring in results. Email is widely considered to be the top communication channel [...]

By |2022-04-29T15:57:31+01:00May 14th, 2021|Email Marketing, Marketing Wisdom|

Making the most out of your social channels

While dozens of channels fall under the umbrella of ‘social media’, all of them are actually quite different. Sure, the premise is more or less the same for each. But what about the finer details that set them apart? Every channel is unique — helping you reach your audience and engage [...]

By |2021-03-30T13:45:41+01:00March 30th, 2021|Marketing Wisdom, Socia Media|

How to use ROI to your business’ advantage

What does success look like to you? And how can you tell if your business’ digital marketing campaigns are successful? Perhaps you’re guided by how many likes or comments each social media post receives or the open rate you get for each e-newsletter. But how does this feed back into [...]

By |2021-02-25T17:14:51+00:00January 19th, 2021|Industry|

YBOL series: engaging your audience with email marketing

Email has been around since 1971, but despite being one of the more traditional forms of communication, it’s far from outdated. There are over 5.6 billion active email accounts right now. This means the potential to reach an extensive audience through EDMs is enormous. When we talk about EDMs — or [...]

By |2022-07-04T16:45:53+01:00July 27th, 2020|Email Marketing, Marketing Wisdom|

YBOL series: seizing opportunities with social media

In the modern world, social media is unavoidable. Platforms such as Twitter, Facebook and LinkedIn gain thousands of new users each day. Now, nearly one-third of the world’s entire population has a social media profile. More importantly, 90% of brands use social media. But what does Twitter actually have to [...]

By |2020-10-23T16:22:10+01:00May 22nd, 2020|Marketing Wisdom, Socia Media|

Why you SHOULD put all your eggs in one basket

Are you on the hunt for a marketing wizard who can manage your account, write engaging content, create mesmerising artwork, focus on SEO, distribute regular newsletters AND deal with all the other titbits of marketing? We'll save you some time and let you know straight up: that person probably doesn't [...]

By |2020-10-19T15:22:04+01:00April 9th, 2020|Marketing Wisdom|

YBOL series: developing your written content

The Hyped Marketing team recently hosted a brilliant seminar-style event at the Aviator, Farnborough. Among other topics, our presentation explored why content creation is one of the most important things you can do for your business’ marketing strategy. We’ve summarised everything our brilliant copywriter, Cecilie, went through at the event [...]

By |2020-10-19T15:20:34+01:00April 1st, 2020|Copywriting, Marketing Wisdom|

The secret to the digital marketing mix

A great cake needs an exact balance of ingredients to create that delicious treat that keeps people coming back for more. Individually, these ingredients are nothing special. Together, they create something spectacular. The same applies to your marketing. For many businesses, it can feel like there is a secret ingredient [...]

By |2020-10-19T16:11:03+01:00March 3rd, 2020|Copywriting, Marketing Wisdom|
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