We know you shouldn’t judge a book by its cover, but when it comes to branding, we 100% do! (And so does everybody else.) It’s easy to think that design is no longer crucial to marketing in this modern digital era. However, a good (or bad!) design can have a [...]
Hyped's Creative Director, Andrew Johnson shares why a brand refresh might be the best thing you do for your company image in this blog post.
What is an omni-channel marketing campaign and why should your business be thinking about this approach? Creative Director, Andrew Johnson, shares his thoughts on this subject in this post.
Marketing is not just about marketing your product or services to customers. It's also about marketing your employer brand to potential employees and prospects too.
Is your brand identity aligned with your marketing activities? If it's not this could be the reason your marketing isn't as effective as it could be.