About Cecilie Conradsen

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So far Cecilie Conradsen has created 9 blog entries.

Hashtags: 6 strategies to maximise reach and engagement

Hashtags are a simple yet incredibly useful marketing tool. These little symbols and hyperlinks can transform your social media posts, highlighting relevant searchable content to improve the reach and engagement of your posts. Getting to grips with some of the basic best practices of hashtag use and knowing where to [...]

By |2021-05-27T11:09:59+01:00May 5th, 2021|Marketing Wisdom, Socia Media|

Why you should be using hashtags on social media

Did you know the hashtag was first used to categorise images, messages and videos in 1988? But the symbol didn’t truly gain importance in social media communications until 2007, when Chris Messina posted the first hashtag on Twitter. In 2009, Twitter officially adopted the hashtag with #FF (FollowFriday) as a [...]

By |2021-04-27T22:04:25+01:00March 9th, 2021|Marketing Wisdom, Socia Media|

Customer loyalty: 3 reasons to keep them coming back for more

In the business (and marketing!) world, we often talk a lot about customer acquisition. But what about customer retention? We get it — there’s just something a bit sexier about new business. Gaining a new customer is always satisfying. It earns you high fives (pre-COVID, of course) in the boardroom, [...]

By |2021-04-15T11:00:06+01:00February 12th, 2021|Marketing Wisdom|

8 Reasons why you should ditch your digital marketing agency…

Digital marketing. Doesn’t that just mean you sit on social media all day? Truthfully, sometimes yes. But not because we’re aimlessly scrolling through our feeds — promise! We get a lot of questions like this (mainly from our grandparents), and you’ll often hear us banging on about all the reasons [...]

By |2020-10-15T18:17:40+01:00July 23rd, 2020|Marketing Wisdom|

It’s not all doom and gloom out there…

Let's face it; things are tough out there at the moment. But if there's one thing the Brits are known for, it's their ability to keep calm and carry on in the face of adversity — that and drinking a lot of tea! Amongst all the uncertainty, chaos and hoarding [...]

By |2020-10-19T15:47:26+01:00March 20th, 2020|Marketing Wisdom, News and Insight|

The B2B alternative to influencer marketing

If you’ve ever taken out a traditional print or TV ad, you’ll know how pricey they can be. Unfortunately, ramped up costs don’t always equal effectiveness. And traditional ads don’t always offer the best return on investment. As such, many businesses are turning to influencer marketing. But what is influencer [...]

By |2020-10-19T16:07:08+01:00March 13th, 2020|Advertising, Marketing Wisdom, Socia Media|

A universal language: the new batch of emojis ?

If you own a smartphone, you’re probably pretty familiar with the emoji keyboard. On the 29th of January, the Unicode Consortium announced it would be bringing a new batch of emojis to most platforms in the second half of 2020. The software update will see 117 new icons including the [...]

By |2020-10-19T16:16:17+01:00February 21st, 2020|Marketing Wisdom, News and Insight, Socia Media|

5 Ways to Boost Your Engagement on Social Media

When it first became a ‘thing’, social media was seen as a place for people to connect with their friends and family. A place for them to share photos, videos and other snippets of their lives. But those days are long gone, and social media is now so much more [...]

By |2020-10-19T16:31:50+01:00January 29th, 2020|Marketing Wisdom, Socia Media|

It pays to proofread – so don’t skip this step!

Just one wrong letter is all it takes. The job ad for a "pubic relations officer". The provocative new fragrance ad for men’s “colon”. The networking event serving "drinks and nipples". The sign claiming, “illegally parked cars will be fine”. Hey, mistakes happen — we’re all human. You’ll be forgiven [...]

By |2020-10-21T09:46:44+01:00November 3rd, 2019|Copywriting|
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