Although it seems like forever ago now, you may remember us talking last month about how to develop your written content. In March (pre-lockdown!), we hosted our seminar-style ‘Your business. Only louder’ event at the Aviator, Farnborough. The event covered everything from written content and social media to SEO, eNewsletters [...]
We’ve seen it before — at first, you’re head over heels for your marketing. You’re flirting with creative new ideas and putting in the time and effort you need to come up with exciting campaigns and fresh, engaging content. This is what, in a relationship, we’d typically call the “honeymoon [...]
Many small businesses overlook PR as part of their overall marketing strategy; often thinking that they don’t have the right experience to do it effectively or that a PR agency would be too expensive. While PR can be a bit of a steep learning curve, compared to some other marketing [...]
In this post Sharon explains why your company blog is no place for sales pitches or product placements. Are you guilty of this?
For help creating engaging press releases that get your business exposure read this post from PR expert Sharon Barlow. Here she shares five tips for writing effective press releases.
How can you use influencers to get your local business in front of prospects and raise awareness of your brand / company? Advice here from our PR expert Sharon Barlow!
With so many metrics available to measure your online marketing success, it can be difficult to work out what is meaningful to your business. Jamie's advice here.
Many companies, big and small, struggle to get the right marketing skills in-house. Here we look at the options you have to ensure you get the support you need.
If you’re asked to contribute a guest blog to be featured on someone else’s website: grab the opportunity! Guest blog posts are an excellent chance to raise your profile, whether that is your professional status, your business or your brand.