Privacy Policy

Privacy / Data Protection Policy

Data protection is of the upmost importance to us.

This document covers some legal technicalities and also offers re-assurance to our connections (including suppliers, clients, potential suppliers and potential clients) that we will ensure your data is treated with the respect that we would demand of our own data. This not only covers how we process the data, but also how we store the data we hold.

We have reviewed our data collection and retention policy in line with the General Data Protection Regulation (GDPR). These pages provide an overview. If you would like more details, please contact our Managing Director, Jamie Barlow (jamie@hypedmarketing.co.uk).

If you are a customer or supplier, we will have your data stored in a number of other places for the purposes of invoicing, paying bills and delivering projects. We ensure that our data storage facilities are compliant with the most current data protection regulations.

How and why do we collect personal information?

We collect personal data from visitors to this website through the use of online forms. We collect your details when you email us with an enquiry. We may have collected your details when we met you at an event. There are many ways we may acquire your data.

When you submit your data to us, either through the website, by email or in person, this is used by us in a variety of ways, specifically:

Providing information about products and services
Providing and personalising our services
Dealing with your enquiries and requests
Administering membership of our newsletter distribution list
Conducting market research

In all cases, our aim is to make it clear what you are opting into, and you will have given your consent for us to use your data.

We do not pass on our data to any third party.

If you receive any non direct communications (not from an employee’s email address, e.g. a Hyped Marketing newsletter), you can unsubscribe from the mailing list at any time by using the unsubscribe feature on the newsletter or by contacting Jamie Barlow (jamie@hypedmarketing.co.uk).

What data do we collect?

We collect personal data so that we can contact you if you give us consent to do so. Specifically, we collect your name, email address, company name and website URL, a phone number and your job title.

Who’s data do we collect?

We collect and hold our own data and data belonging to our clients. All data is treated in the manner laid out in this document.

Where your data is stored?

If you are a client, a potential client or a supplier of Hyped Marketing, your data will be stored on our own dedicated server, on our accounting system (XERO) and our CRM (Dotdigital).

All of our storage partners adhere to current data protection requirements and are routinely monitored by ourselves to ensure they keep up to date.

Disclosure

We will not share your data with third parties unless we are obliged to disclose personal data by law, or the disclosure is necessary for purposes of national security, taxation and criminal investigation, or we have your consent.

Your Rights

You have a number of rights in relation to the personal data processed by us about you:

Access: You have the right to request access to and be provided with a copy of the personal data processed about you together with certain information about the processing of such personal data to check that are processing it lawfully.

Correction: You have the right to ask us to correct any inaccurate or incomplete personal data processed about you, including by means of a written statement.

Deletion: You have the right to ask us to delete or remove any personal data processed about you where there is no good reason for us to continue processing it or where you have exercised your right to object (see below).

Restriction: You have the right to ask us to restrict how we process your personal data, for example, to confirm its accuracy or our reasons for processing it.

Portability: You have the right to receive or request that we transfer a copy of the personal data we process about you in an electronic format where the basis of our processing such information is your consent or the performance of a contract and the information is processed by automated means.

Objection: You have the right to object to our processing of any personal data about you which is based on our legitimate interests (or those of a third party) based on your particular circumstances. You also have the right to object to our processing your personal data for direct marketing purposes.

Want more details?

You have the right to see the data we have collected about you. If you have any requests concerning your personal information or any queries with regard to these practices, please contact Jamie Barlow (jamie@hypedmarketing.co.uk).

Opt out?

If you would like to opt-out of receiving email or newsletter communications from us or would like to change the media that we use to contact you (such as changing from email to postal mail), please contact Jamie Barlow (jamie@hypedmarketing.co.uk).

Our newsletter always includes an unsubscribe button.

Data retention and deletion

From May 2018, our policy is to retain personal information related to our marketing for two years.

If you become a client – whether or not we market to you – we will maintain your information and that of your employer so that we can do business together. When we no longer work together we will retain your personal information for no longer than is necessary. There is a legal requirement for us to keep accounting data that relates to your business for a minimum of six years.

Third party websites

When browsing our website or reading our newsletters you will often find links to external articles online. These articles may have their own contact forms and various ways of capturing data. This policy does not cover systems out of our control and the links we provide to external website etc. are purely because we believe the information we are providing you with is of legitimate interest to you.

Cookies

When you visit Hyped Marketing’s website, we use cookies, which are small pieces of information that allow them to maintain your connection to the website. This website may use cookies for detecting what kind of device you have in order to present content in the best way, for a language switch and/or for other purposes.

These cookies do not collect or store any personally identifiable information. You can refuse the use of cookies.

How to refuse the use of cookies

You may refuse the use of cookies by selecting the appropriate settings in your browser. However, if you do this you may lose some useful functionality such as personalisation and ‘keep me signed in’ and ‘remember me’ features.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (‘Google’). Google Analytics uses cookies (text files placed on your computer) to help the website operators analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States & United Kingdom.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google.

By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Sharing tools

This website uses sharing tools. Sharing tools allow you to share content through social networks such as Facebook, Twitter, LinkedIn and Instagram. When you use one of these buttons, the social networking site may place a cookie on your computer. This would be a third-party cookie set by the social networking site.

If you have any questions about the use of these third-party cookies, you should check the relevant social networking site’s cookie policy.