Where Can You Find Free Local Advertising?

Nothing in life is free goes the saying, and that’s certainly true of advertising. While there are opportunities to advertise your business locally for free, effectively promoting your business will always come at a cost: whether that’s from your bank account or from your time bank. In this post we’re [...]

By |2020-10-20T21:08:09+01:00March 23rd, 2015|Advertising, Marketing Wisdom|

Is It Worth Advertising In Local Newspapers?

Declining regional newspaper sales, down from an average of 13.5 per cent in 2014, may make you think twice about taking out advertising in your local newspaper. But are they really a lost cause? Here I look at the options and offer a few tips for success. Browsing through my [...]

By |2020-10-20T21:07:13+01:00February 10th, 2015|Advertising, Marketing Wisdom|

Winter Advertising Campaigns

Advertising in the winter sometimes means changing up your marketing strategy to accentuate positive feelings about the cold weather and mitigate the seasonal disruption to products and services more associated with the summer. Use a variety of seasonally inspired themes or tactics and change up your advertising campaign to get [...]

By |2020-10-15T15:09:38+01:00October 22nd, 2014|Advertising, Marketing Wisdom|

The Benefits Of Corporate Merchandise

Promotional merchandise can have many benefits for a business, regardless of its size, because of its unique ability to convey a message or display a brand in many different formats. Merchandise can be handed out in the form of a pen, a t-shirt, a badge, a key ring etc. and [...]

By |2020-10-15T14:50:30+01:00September 2nd, 2014|Advertising, Business|

Creating the Perfect Retail Window Display

Whether you’re a small business retailer or planning your first pop-up store, your window display is one of the most powerful weapons in your arsenal of tools to stand out from the competition and draw in foot traffic. Not only are you going head to head with other small businesses, but [...]

By |2020-10-15T13:57:47+01:00July 7th, 2014|Advertising, Business|
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