Social media metrics are the data points that measure how successful a campaign is, how well your social strategy is performing and your overall brand health — super helpful whether your business is just starting out or you already have a large social media following. From follower counts to [...]
Let us be the first to tell you that marketing is more than just an expense — it’s an investment. But we all know how competitive the marketing landscape is these days. And at a time of such economic uncertainty for many businesses, the pressure is on for marketing [...]
Gone are the days when a multi-million-pound marketing budget was necessary to get ahead of your competitors. More and more small businesses are realising the benefits of digital marketing and investing their resources in it (in fact, only one in 10 SMEs don’t invest in any kind of marketing [...]
When it comes to Christmas marketing ideas, everyone tends to focus on the build-up. But what about the day itself and post-Christmas? Those limbo days when everyone is made up of 50% chocolate, 10% Baileys and 40% [insert favourite festive foods here]. When people are lounging around, not sure [...]
We're launching into Sheffield! Born and raised in Farnham, Hyped Marketing is a no-fuss, award-winning digital agency that focuses on making marketing easy through its distinctive monthly marketing packages and talented in-house account handlers, copywriters, designers and web developers. Together, the team delivers regular marketing activity, strategies and bespoke [...]
People often think of B2B and B2C marketing as being at opposite ends of the scale. But should that be the case? Or should we consider them to be more closely linked? After all, targeting businesses is as much about targeting real-life humans as B2C marketing is. Yes, they'll [...]
You may think you have a good idea of who your customers are, but are you sure you’re not just blindly filling in the gaps with assumed information? Do you know what they enjoy doing in their free time? Where they like to shop? How much they earn? Which [...]
It’s safe to last year didn’t quite go to plan. But while we’d all love to bid adieu and leave 2020 well and truly in the past, it’s important to take stock of what we learned from it and how these learnings might shape the year ahead. So, what [...]
Many of us are probably feeling a little deflated right now and longing for the Christmas that could have been. So, we thought we’d run through some of our favourite Christmas ads from 2020 in a last-ditch effort to spread a little bit of festive cheer! This year, many [...]
If your customers are other businesses, it means they don’t care about social media — right? So, why bother making it a part of your digital marketing strategy for 2021? We’ll let you decide if you’re better off without, with our seven reasons why you might want to steer [...]
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