If you didn’t already know, video marketing is big. Like, really big.  In the age of Instagram Reels, TikTok, YouTube and live streams, it’s becoming apparent that video content is one of the most effective tools in a marketer’s arsenal. In fact, 83% of businesses dabbling in video content end up [...]

Just one wrong letter is all it takes.   The job ad for a ‘pubic relations officer’. The sign claiming that ‘illegally parked cars will be fine’. And we all remember the hilarious Pringles ‘multigran’ typo that made it onto billboards…  You may be forgiven for a rogue apostrophe, stray [...]

It’s never been more difficult for companies to stand out in the competitive online landscape. And yet, plenty of business leaders still neglect their target audience analysis — the research that reveals patterns in customer data and helps build accurate customer profiles and effective marketing strategies. You might think [...]

Eager to start 2024 as you mean to go on when it comes to your marketing?​ Whether you’re struggling with your brand identity and website or unsure where to begin with SEO and PPC ads, our marketing checklist will steer you in the right direction for the year ahead... [...]

It’s almost that time again… The clocks have officially gone back for winter, which means the festive season (and the dreaded ‘C’ word) will be upon us before we know it. And it’s not only Christmas (sorry, we said it) we need to start thinking about; it’ll be New [...]

We’re delighted to announce that we’ll be expanding our senior leadership team as we enter a new growth phase. Krista Le Beau and Lauren Smith — both current members of Hyped’s management team — will join our co-founders, Jamie Barlow and Andrew Johnson, in leading our next phase of [...]